Font style:
The font style which I will be using on my cover will be mainly a san-serif style of font. My masthead will definitely feature elements of a san-serif style of font. I want my magazine to look professional which is important considering my target audience is primarily targeted towards people aged 16 to 25 year olds. This links to Billboards font shown on their masthead. Their font is of a san-serif style which I believe adds a modern but also professional feel to their magazine.
Font Type:
As you can see from this front page of Billboards magazine, they have primarily used san-serif style of font to present the content on their front page. However, they is also a good use of serif style font shown on this front cover. Selena Gomez's name is shown in a serif style of font. Also, the main cover line below her has serif elements implemented into it. Because Billboard have used both san-serif and serif style of font, I will also use this in my magazine to follow their typical codes and conventions.
Range of Fonts:
On this front cover of Billboards magazine, they have used four different font sizes. This is a typical convention of Billboards magazine. They primarily do this to allow the audience to clearly see the information and to keep a professional feel to their magazine. I will also follow Billboards typical convention of only using around 3 to 4 fonts to keep that professional feel on the front page of my magazine.
Size:
The font sizes on this front cover of Billboards magazine varies. Their masthead is typically large which follows the common conventions of other music magazines. Their main cover-line saying 'Finds Her Voice' is the next biggest font on their front page. This is also a common convention on a front cover of a magazine. Typically, the smaller sized text on the page would typically associate to the reader that this is explaining information either about Selena Gomez or other bits of content in the magazine.
Colour:
Typically, the font colour of a magazine is primarily based on what the background colour is. As you can see, Billboard have used only the colour of white for their masthead and the pieces if information around Selena Gomez. This allows their text to stand out from the quite dark background Billboard have used. Also, Selena Gomez is wearing white and black clothing. The white of her clothing matches Billboards text, creating a professional feel to this front cover. This is a typical convention of a magazine where they match the colour of their text to a piece of clothing shown on their highlighted artist.
Case:
As you can see from Billboards masthead, they have not used ant capital letters. You would normally associate a masthead with having capital letters to allow it to stand-out on the page. However, I believe Billboards masthead still stands-out very effectively to me and is an idea I will consider for the masthead of my magazine.
A sentence case has been used for Selena Gomez's name. This is a typical convention when writing someones name. Billboards main cover-line however uses capitals. This is interesting because Billboard have chosen not too present their masthead in capital letters. Maybe they are trying to allow this main cover-line to stand-out more than their masthead to pull the reader into purchasing this magazine. I believe in my magazine I will use a range of capital and lower-case letters to add a diverse approach to my front cover.
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